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Purple Brands (also known as Purple Wine + Spirits) in Graton is currently a high-volume wine and spirits distillery production facility. We believe the facility and the community are better suited if we reduce volume and operate as an end-to-end wine and spirits production facility.
Well water use / waste water production
No increase
Reduced Bottling Capacity
50% Decrease from 3M to 1.5M cases
Reduced annual traffic
41% Decreased by 5,000 trucks
Increased parking in downtown Graton
Reduced truck traffic back up in downtown Graton
Reduced onsite employees
43%
145 employees to 82 employees reduced traffic
Our site plan shows the location of the proposed crush pad in the middle of our property where the existing buildings serve as natural noise barriers. The crush pad will be covered. After listening to the community, we revised our truck route to maintain our existing truck route today with trucks accessing and exiting the site from Graton Road. While the truck traffic pattern will remain the same as today, we anticipate significantly less traffic due to our 50% reduction in capacity.
Our Proposal will also reduce outdoor operating hours during non-harvest months, i.e. ten out of twelve months each year. During harvest months, typically September and October, grape delivery and crush operations would be allowed Monday - Saturday during the following hours
- During 7:00 AM and 5:00 PM, grape delivery, receiving and crush would be allowed during these hours only. This will limit noise from trucks and offloading of grapes into storage containers to only this time frame daily.
- During 5:00 PM - 9:00 PM, activities would only include processing of grapes already received and cleaning activities.
- After 9:00 PM only low decibel activities would be allowed that are below the county standard for nighttime noise levels.
We’re committed to providing Graton with local agricultural production jobs, modernizing our operations, and significantly lowering our operations’ impacts in the community. We believe our proposal is the best fit for our community and our property.